Digital Grampa

An initiative designed to spark interest and empathy in people regarding the conditions and challenges faced by the elderly. The goal is not only to inform but also to raise awareness about the daily struggles of this segment of the population, who often experience abandonment, social isolation, physical limitations, and a lack of access to basic rights. Through immersive experiences, the initiative aims to foster intergenerational dialogue and encourage behavioral changes that promote greater respect, care, and inclusion. The ultimate objective is to engage society in building a more dignified and humane future for the elderly.